Producing Graphic Media for Sports

List of Figures

Foreword

Acknowledgments






Evolution and Development of Sports-Oriented Graphics



Motion Graphics and the Broadcast and Streaming Environment
The Graphics Package

Show Elements

Set Elements




Motion Graphics and Live Presentation
The Nature of Live Event Presentation

Sources and Destinations

The "Hype" or "Intro" Video

Interactive Elements

Sport-Specific Considerations




Design Influences
About Design

Recognizing and Utilizing Design Influences

A Word About "Creativity"

Design Influences: Individual Sports

External Design Influences

Popular Culture and General Trends in Design




Graphic Standards and Sports-Oriented Motion Media
Specific Athletic Traditions

Regional Considerations

Visibility and Environment

Trends and Popular Tastes

Graphic Standards/Brand Guidelines/Visual Identity Kits

Graphic Standards and Motion Media




Social Media
The Social Media Aesthetic

Existing Features of the Social Media Aesthetic

Use Within the Broadcast and Live Stream

Use Within Event Presentation




Emerging Trends and Technologies
Mixed and Augmented Reality

Esports

Branded Synergy

On the Horizon

Artificial Intelligence




Post-Game Analysis

Key Principles

Key Skills

Career Possibilities

Maintaining Demo Materials

Final Thoughts

Index