Chinese Outbound Tourism

Name: Chinese Outbound Tourism | From Source Markets to Destinations
Brand: Wiley-ISTE
Price: 142.99 EUR
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From Source Markets to Destinations

Maxime Dejean(Autor*in)

Marine L'Hostis Meng Li(Herausgeber*in)

Wiley-ISTE (Verlag)

1. Auflage

Erschienen am 2. Juli 2024

288 Seiten

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978-1-394-30630-5 (ISBN)

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Beschreibung

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Inhalt

Cover
Title Page
Copyright Page
Contents
Introduction
Part 1. Departure Management: New Forms of Constraints
Introduction to Part 1
Chapter 1. Tour Operators, a Quasi-Imposed Intermediary
1.1. The Chinese tourism system: a tool for controlled emancipation
1.1.1. Destination control
1.1.2. Narrative control
1.1.3. Controlling intermediaries
1.2. Building a state of laws and regulating international travel
1.2.1. PRC travel agency regulations or how to restrict right of entry into the sector
1.2.2. The tourism law or how to combine the maintenance of social order with the economic development of the sector
1.3. Restricted sector, regulated activity. in theory
1.3.1. Bypassing the outbound agency license
1.3.2. The use of nominees: a win-win collaboration between official and unofficial tour operators
Chapter 2. Room for Maneuver: The Example of Wuhan
2.1. From oligopoly to market saturation
2.1.1. Phase 1: creation of the Wuhan market (1990-2005)
2.1.2. Phase 2: market-led consolidation enabled by reforms (2006-2014)
2.2. Recent years in the tour operator market in Wuhan: a revival built on the remains of a bygone era
2.2.1. Social mutations at the root of change
2.2.2. The need for tour operators to adapt
2.2.3. The weight of the past: the great historic brands struggling to standardize
2.2.4. Signs of market renewal: new brands for new needs
Conclusion to Part 1
Part 2. Thailand, a Popular Nearby Destination - In the Midst of an Adaptation Process
Introduction to Part 2
Chapter 3. The New Faces of Hospitality
3.1. Southeast Asia: the main destination for Chinese tourists
3.2. A singular case: Thailand, the number one destination for Chinese tourists
3.2.1. The construction of an exotic image of tourism in Thailand by the West.
3.2.2. Before the domination of Chinese tourism
3.3. A series of increasingly visible adaptations
3.3.1. Bangkok Suvarnabhumi airport
3.3.2. Bangkok's Grand Palace
3.3.3. Shopping hotspots: malls and Kingpower duty free
3.3.4. Pattaya Bay and surrounding islands
3.3.5. The port and islands around Pattaya
Chapter 4. The Case of Phuket: A Space for Chinese Tourists
4.1. The creation of spaces dedicated to this new clientele
4.1.1. Phuket, an island of Western imagination
4.1.2. Different tourism rationales for different locations on Phuket Island
4.1.3. The emergence of districts intended for Chinese tourists
4.2. A new hierarchy of players to organize Chinese tourism
4.2.1. The Chinese diaspora: a key player in the early days of tourism
4.2.2. Large-scale entrepreneurs from China playing a growing role
4.2.3. The arrival of smaller Chinese entrepreneurs
4.2.4. Initiatives and difficulties encountered by non-Chinese players
Conclusion to Part 2
Part 3. France, an Exotic Destination
Introduction to Part 3
Chapter 5. A Market on the Road to Empowerment
5.1. A social diffusion structured by a generational gap
5.1.1. Learning about otherness: reverse transmission
5.1.2. Introduction to tourism: a way to strengthen ties between generations?
5.2. Tourism learning strategies and instances
5.2.1. A gradual, guided expansion of horizons of otherness
5.2.2. Family, school and work: the main instigators of tourist mobility
5.2.3. Learning from tourism
5.3. Conclusion
Chapter 6. French Otherness According to Chinese Tourists
6.1. French exoticism: a distant horizon of otherness and an inversion of the tourist gaze
6.1.1. France, a romantic and hedonistic destination
6.1.2. Disorientation, discomfort, feelings of insecurity. Chinese tourists putting French otherness to the test
6.2. France, a destination for discovery
6.2.1. In Paris, discovering cultural heritage and shopping
6.2.2. Chinese tourists in search of autonomy and immersive experiences
6.3. Conclusion
Chapter 7. The Spread of Chinese Tourism in France
7.1. Spatial rationales of Chinese tourists in France: the influence of distance and the role of repeaters
7.1.1. The unequal influence of distance according to tourists' country of residence
7.1.2. The influential role of repeaters and networks of locations differentiated by tourist type
7.2. The road trip, a popular mode of travel for Chinese tourists in Provence
7.3. Conclusion
Conclusion to Part 3
Conclusion
References
Index
Other titles from ISTE in Science, Society and New Technologies
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