Science needs to tell good stories to combat fake news and to communicate complex issues. To do this, there are proven techniques, structures, recurring patterns, and elements that no good story should be without. This essential shows why we are wired to respond to stories, how they affect our brains, and what techniques we can use to convey them to every kind of audience, from funders to toddlers.
Reihe
Auflage
Sprache
Verlagsort
Verlagsgruppe
Springer Fachmedien Wiesbaden GmbH
Illustrationen
1 s/w Abbildung
XI, 44 p. 1 illus.
Dateigröße
ISBN-13
978-3-658-33857-2 (9783658338572)
DOI
10.1007/978-3-658-33857-2
Schweitzer Klassifikation
Martin W. Angler is a freelance science journalist and holds workshops on storytelling techniques, science blogging, and social media for scientists and media people. He writes textbooks on science journalism and storytelling. He can be found on Twitter as @martinangler.
Why science needs to tell stories.- Story elements.- The rule of three.- Story formulas from TV, cinema and theater.
