The period from the end of the 19th century to 1960 was one of significant change and development in the popular magazine industry. The growth of an interlocking railway system in the earlier part of the 19th century had presented new distribution opportunities for magazine publishers, who quickly exploited them. Later in the century, the introduction of cheaper paper and smoother print surfaces enabled the development of half-tone printing. Other factors, such as the introduction of rotary presses and mechanical typesetting, also had a significant impact on costs and speed of production. In this study, the author analyzes in detail all aspects of these changes, including technological changes in the printing industry; the business aspects of publishing, and its relationship with advertisers and advertising; and how editorial profiles and the content of magazines changed over the years.
Sprache
Verlagsort
Verlagsgruppe
British Library Publishing
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
12 colour, 50 b&w illustrations, appendices, index
Maße
Höhe: 246 mm
Breite: 176 mm
ISBN-13
978-0-7123-0417-7 (9780712304177)
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Schweitzer Klassifikation
The late 19th-century printing revolution; the American magazine 1880-1900; the British magazine 1880-1900; the years 1901-1920; the years 1921-1940; the years 1941-1960.
