This edition reflects the rapidly increasing use of computers in journalism, discussing their uses and effects throughout the text. The author offers an insider's look at an array of media from newspapers, magazines, and photojournalism to advertizing and public relations.
Auflage
Sprache
Verlagsort
Verlagsgruppe
McGraw-Hill Education - Europe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Editions-Typ
Maße
Höhe: 235 mm
Breite: 185 mm
Gewicht
ISBN-13
978-0-697-35368-9 (9780697353689)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
One-Journalism in Action 1 The Media's Wide Compass 2 The Journalist: Traits and Characteristics Two-Writing 3 The Rudiments 4 Writing 5 Values and Beginnings 6 Structuring the Story Three-Reporting 7 Finding Information and Gathering Facts 8 Purposeful Reporting 9 Capturing the Spoken Word 10 Story Essentials Four-Specialties 11 Broadcast Writing 12 Visual Reporting 13 Advertising 14 Public Relations 15 Libel, Privacy, Ethics and Taste
