Social Identity and Discourses in Chinese Digital Communication

Introduction: Approaching Social Identities and Discourses in Chinese Digital Communication; Part I: Representation: Pragmatics, conversations, corpus linguistics; Chapter 1. Chinese medical professionals' self-identity construction in Xiaohongshu medical knowledge disseminating accounts by Xinren Chen, Ruixin Cheng; Chapter 2. Constructing the image of a "corrupt official" in the discourse of Weibo interaction: The case of the "Brother Watch" event by Debing Feng and Xiaoping Wu; Chapter 3. Gender performances of male and female politicians on social media: A corpus-assisted discourse study by Ming Liu, Ruinan Zhao; Part II: Multimodality and self-presentation; Chapter 4. Visual exclusion: Representation of Chinese youth on Chinese social media by Rongle Tan, Yiqiong Zhang and Huiting Dai; Chapter 5. The presentation of self in 'travelogues' on Chinese WeChat Moments by Pan Pan, Hongqiang Zhu and Xinyu Liu; Chapter 6. Crossing boundaries: How do Chinese influencers navigate pedagogical, therapeutic, and rapport discourses and identities in live streaming commerce? by Panpan Zhang (Penny), Tao Xiong, Yi Shi, Qi Huang and Xianghua Yan; Part III: Social identity, platforms and social capital; Chapter 7. Cultural identities of 'Chinese' style uploaders on digital platforms by Xin Zeng; Chapter 8. Social media for the health campaign and solidarity among Chinese fandom publics during the COVID-19 pandemic by Qiaolei Jiang, Shiyu Liu, Yue Hu and Jing Xu; Chapter 9. Representing linguistic and cultural diversity in a Chinese video game by Jia L and Guorong Hao