Auerbach's

Name: Auerbach's | The Store That Performs What It Promises
Brand: The History Press
Price: 21.99 EUR
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The Store That Performs What It Promises

Eileen Hallet Stone(Autor*in)

The History Press

Erschienen am 17. September 2018

213 Seiten

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978-1-4396-6507-7 (ISBN)

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Inhalt

Intro
Half Title
Title Page
Copyright
Contents
Foreword. Looking Forward: "Subtly Different
Taller, Maybe," by Michael Hallet
Acknowledgements
Introduction
PART I. WHEREVER BUSINESS COULD BE HAD
1. Driven to Opportunity
2. Before There Was F. Auerbach & Bros., There Was Fordon, Prussia
PART II. A BECKONING FOR FREDERICK
3. Appealing to a Protective Angel
4. Master of His Fate
5. Too Good to Be True
6. New York, New York: A Martial Town
7. Intoxicating Colors and Scents
PART III. GLEANING OPPORTUNITIES
8. The Middle Son
9. Golden Dreams
10. A Prototype for the Future
PART IV. "THIS IS THE PLACE"
11. A Wilderness for Safety
PART V. THE PEOPLE'S STORE: F. AUERBACH & BROS.
Looking Back: Ted Wilson, "The Golden Age of Downtown Salt Lake City"
12. A Mountain Schooner and a Main Street Welcome
Looking Back: Jill Abrams, "Gold Chains and White Sandals"
PART VI. SEVENTY YARDS OF ENGLISH TWILL
13. "Fannie, Let Us Take Our Few Dollars and Go West"
Looking Back: Samuel Auerbach, "Julius Brooks and High-Priced Nails"
PART VII. MATTERS OF CASH, SUPPLY AND DEMAND
14. Just Ask for It
15. Commission Houses, Railroads and Bullets
16. The Traveling Salesman
PART VIII. A SLATHERING OF OIL
17. Illnesses, Rubs and Fresh Air Cures
Looking Back: Arthur C. King, "Fifth Floor, Sporting Goods
Fourth Floor, Records"
PART IX. FINDING COMMUNITY
18. Where Jews Were Considered Gentiles
19. Theodore's Marriage Strains Relationships
PART X. ONCE AGAIN STRANGERS IN A STRANGE LAND
20. Upheavals and Concerns for Life and Limb
21. Waiting It Out
22. Corinne: Living Up to Its Reputation
Looking Back: Alene McCrimmon, "I Ran Full Blast"
PART XI. COURTSHIP
23. "I Was an Ardent Suitor"
Looking Back: Patty Greenwood, "New Clothes and a Wedding Story"
24. Wedding Bliss and Spring Stock Bills
Looking Back: Pam March, "Auerbach's Smelled Like Paris"
25. Utah Joins the Union
Looking Back: Sally Shaum, "The Misadventures of Sally"
PART XII. IT'S A HARD BUSINESS, THAT MERCANTILE
26. Frederick Stood in the Doorway
PART XIII. SPATIAL QUALITIES AND CHANGING FASHION
27. Growing Pains
Looking Back: Joan Smith, "Lessons"
28. Going Up?: Auerbach's Salt Lake Store Directory
Looking Back: Daniel G.T., "It Was More Than I Had Ever Seen Before"
29. The Meat Market at Auerbach's
Looking Back: Gail Bernstein Ciacci, "On Thursdays, There Was Meatloaf "
30. Fashion Plate
Looking Back: Tanny Stayner, "She Was the Head of the Flock"
PART XIV. TAKING IT TO THE NEXT LEVEL
31. George S. Auerbach, Entrepreneur and Wordsmith
Looking Back: Liz Keller, "From Go-Fers to Models"
32. From "Silent Service" to Second-Generation "Mr. Fred"
33. Herbert S. Auerbach, Utah's Beloved Son
34. "To Every Heart Must Come Sorrow"
Looking Back: Beverly Frank, "Beautiful. Expensive. Classic. Auerbach's"
35. Over the Years
Looking Back: Becky McDermott and Liz Davis, "How Can You Forget?"
Notes
About the Author

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