Pro Salesforce Analytics Cloud

William Smith is Chief Architect at Vendita Technology Group, and where he is in charge of the Advanced Product Group. William is patented inventor of engineered systems for database and analytic systems, based on a converged infrastructure featuring both RISC and X86 processors. He is co-author of Master Competitive Analytics with Oracle Endeca Information Discovery (McGraw-Hill/Oracle Press) and has more than two decades experience as an enterprise architect with strong background in decision support systems and analytics. William's early career experience includes working with data from manufacturing control systems and instrumentation in industries that include plastics, petro-chemicals, glass, food, and extrusion processes. William has enterprise systems experience in higher education, finance, consumer research, and healthcare. His strong database administration and programming skills have enabled him to address analytical systems with a comprehensive and complete set of technical knowledge, resulting in top down designed systems and architectures. In the area of analytics, William began with working in the area of predictive failures and statistical process control. Later projects included utilization of advanced analytics technologies to provide insight in consumer research, institutional research, clinical informatics, and finance. William is currently working with customers making use of Big Data and is developing innovative solutions utilizing Salesforce Analytics Cloud.

Helen Sun, PhD , is the Vice President of Enterprise Architecture and Cloud Computing at Motorola Solutions with over 16 yearsof business and technology leadership experience in various industries including financial services, retail, CPG, logistics, healthcare, telecommunications, and utilities and with deep experience and proven expertise in analytics solutions and enterprise architecture. She is the co-author of Oracle Big Data Handbook and Master Competitive Analytics with Oracle Endeca Information Discovery (McGraw-Hill/Oracle Press). Helen is considered one of the Big Data luminaries in the industry.