The Tech Audible

Name: The Tech Audible | A Playbook for Entering the Tech Field
Brand: Business Expert Press
Price: 17.49 EUR
Availability: OnlineOnly

A Playbook for Entering the Tech Field

Chase Minnifield(Autor*in)

Business Expert Press

Erschienen am 2. April 2025

138 Seiten

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978-1-63742-795-8 (ISBN)

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Inhalt

Front cover
Half title
Title
Copyright
Description
Contents
PART 1 Laying the Foundation
CHAPTER 1 The Birth of an Idea
CHAPTER 2 Would You Be Your Own Customer?
Why Start With Yourself?
The First Step: Self-Assessment
Expanding Your Perspective
Developing Customer Personas
Avoiding the Trap of Self-Bias
Transitioning to Broader Validation
Conclusion
CHAPTER 3 Interviewing Potential Customers
CHAPTER 4 Conducting a SWOT Analysis
CHAPTER 5 Leveraging Technology Trends
The AI Revolution: Shaping the Tech Landscape
Building EZOS in the Age of AI
Opportunities for Innovation in the AI Era
Smart Integration of AI
The Future: AI and Beyond
The Role of Leadership in Navigating AI Integration
Networking and Collaboration in the AI Era
Encouraging a Culture of Experimentation
Customer Feedback and Market Needs
Balancing Technology and Business Operations
Conclusion: Embracing Technology With Purpose
PART 2 From Concept to Prototype
CHAPTER 6 Wireframing and Prototyping
Leveraging Wireframing Tools
Creating User Flows
Designing a Prototype
The Importance of Iteration
Collaborating With Your Development Team
Communicating Your Vision to Stakeholders
Conclusion
CHAPTER 7 Defining Your MVP
Identifying Core Features
Testing MVP Concepts
Understanding Your Target Market
Prioritizing Features
Creating Wireframes and Prototypes
Collaborating With Your Development Team
Launching Your MVP
Continuous Improvement and Adaptation
CHAPTER 8 Building Your Development Team
CHAPTER 9 Setting Up Development Tools
PART 3 Building Your Brand and Market Presence
CHAPTER 10 Reserving Online Spaces and Branding
CHAPTER 11 Building a Sales Target List
CHAPTER 12 Marketing and Sales Strategies for Tech Start-Ups
Building a Brand Identity That Stands Out
Understanding Your Customers: Profiles and Segmentation
Digital Marketing Channels for Start-Ups
Creating a Strong Sales Funnel
Measuring Success and Optimizing Campaigns
Avoiding Common Mistakes
Preparing for Cold Outreach and More Targeted Approaches
CHAPTER 13 Cold Outreach and Marketing Techniques
Crafting the Perfect Cold Email
Sequencing Your Emails
Going Beyond Email: Multichannel Outreach
Personalization: The Key to Success
What to Do After Outreach
Transitioning Into Your Sales Process
PART 4 Preparing for Launch and Growth
CHAPTER 14 Creating Sales and Investor Pitch Decks
CHAPTER 15 Preparing for Investor Meetings
CHAPTER 16 Navigating Legal and Regulatory Challenges
CHAPTER 17 Forming Your Business Entity
CHAPTER 18 Building Your Founding Team
PART 5 Launching and Sustaining Your Tech Company
CHAPTER 19 Building a Sustainable Team and Leading Through Change
The Importance of the Right Team
Recruiting the "Jimmys and the Joes"
Creating a Culture of Collaboration
Leading Through Change
Empowering Your Team
Resilience: The Key to Long-Term Success
Conclusion: The Power of a Strong Team
CHAPTER 20 Launching and Sustaining Your Tech Company
About the Author
Index
Back cover

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