The Bassett Furniture Company was once the world's biggest wood furniture manufacturer. Run by the same powerful Virginia family for generations, it was also the center of life in Bassett, Virginia. But beginning in the 1980s, the first waves of Asian competition hit, and ultimately Bassett was forced to send its production overseas.
One man fought back: John Bassett III, a shrewd and determined third-generation factory man, now chairman of Vaughan-Bassett Furniture Co, which employs more than 700 Virginians and has sales of more than $90 million. In Factory Man, Beth Macy brings to life Bassett's deeply personal furniture and family story, along with a host of characters from an industry that was as cutthroat as it was colorful. As she shows how he uses legal maneuvers, factory efficiencies, and sheer grit and cunning to save hundreds of jobs, she also reveals the truth about modern industry in America.
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Interest Age: From 18 years
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978-1-4472-9545-7 (9781447295457)
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Beth Macy writes about outsiders and underdogs, and she is the author of the New York Times bestseller Factory Man. Her work has appeared in national magazines and newspapers and The Roanoke Times, where her reporting has won more than a dozen national awards, including a Nieman Fellowship for Journalism at Harvard and the Lukas Prize from the Columbia School of Journalism.
