Marketing 5.0

Chapter 1. Marketing 5.0: Artificial Intelligence and Human Mimicking Approach; Arpan Shrivastava and Amrita Baid More

Chapter 2. Unlocking Retail Success: Exploring the Synergy of Customer-Centric Technology, Consumer Accountability and Organizational Culture; Zahid Hussain and Arman Khan

Chapter 3. Revolutionizing Product Customization a Technology Powered Approach; Nada Mallah Boustani and Zaher Boustany

Chapter 4. Decoding the Consumer Mimic: Influencers, Algorithms, and the Future of Marketing; Swapnil Morande, Veena Tewari, and Jyoti Kukreja

Chapter 5. Leveraging Artificial intelligent (AI) for Human Mimic Tech in Marketing 5.0; Esubale Melese and Ajay Kumar

Chapter 6. Mimicking Technologies in Retail: Facilitating and Transforming Customer Retail Experience; Anil Kumar Kashyap and Priyanka

Chapter 7. From Businesses-Centric to Consumers-Centric: A Shift of Power in AI-Driven Social-Media; Rupa Rathee and Monika

Chapter 8. A Qualitative Study on Analyzing the Role of Mimicking Technology in Electronic Customer Relationship Management: A Case of Service Sector; Pankaj Singh, Ruchi Kushwaha, and Jyoti Kushwaha

Chapter 9. Human Interactions Through Technology: A Study on Sustainable and Susceptible Use of AI in Corporate Marketing; Refia Wiquar, M. D. Ciddikie, Tamseel Fatima, Mohd Maarif, and Mohammad Saif Alam

Chapter 10. Mimicking Consumer Centric Technology and Customer Engagement; Neetu Bali, Bhawna Choudhary, and Manisha Gupta

Chapter 11. "Chicken or Egg! Let See Who Comes First?" From Servitization to Servitization 5.0; Faheem Uddin Syed

Chapter 12. Role of Mimic Technology in Consumer Decision Making Journey; S. C. Vetrivel, T. P. Saravanan, R. Maheswari, and V. P. Arun

Chapter 13. An Exploratory Investigation into the Ethical & Legal Implications of the Application of Human Mimicking Technology (HMT) in Customer Engagement; Sani Alamgir, Jee Kishan, Roy Tanmoy, and Piali Haldar

Chapter 14. Applications of Mimicking Technology in Understanding Consumer Behaviour and its Effects on Consumer Engagement; Vandana Sharma and Rajani

Chapter 15. Mimicking Technology in Creating and Optimising Marketing Value, Customer Experience, Retention and Loyalty; Kiran Vazirani and Sunanda Vincent Jaiwant

Chapter 16. Consumer Decision-Making Journey and the Role of AI-Enabled Mimic Technology and Social Robots; Sunanda Vincent Jaiwant, Ajitha Haridasan, and Dheepa T.