Direct Selling For Dummies

Introduction. 1

Part 1: Exploring the Direct Sales Industry 5

Chapter 1: Examining the Direct Sales Industry. 7

Chapter 2: The Perfect Side Hustle -- Spotting Which Model is Right For You. 27

Chapter 3: Choosing the Right Direct Sales Company. 43

Part 2: Creating a Successful Business with the Right Mindset 53

Chapter 4: Focusing On Your Mindset Before Your Skill Set. 55

Chapter 5: Setting Goals and Boosting Your Productivity. 77

Chapter 6: The Art of Being Self-Employed. 95

Part 3: Launching Your Direct Selling Business 113

Chapter 7: Launching Your New Direct Sales Business. 115

Chapter 8: Navigating Your First 100 Days of Business. 127

Part 4: Executing Your Social Media and Online Strategy. 147

Chapter 9: Choosing the Right Social Media Platforms. 149

Chapter 10: Using Facebook for Your Business 161

Chapter 11: Utilizing Instagram and Other Social Media Platforms 179

Chapter 12: Creating Content: Blogging, Images, and Videos. 189

Part 5: Putting Sales Strategies into Practice 199

Chapter 13: Building Your Business on Bookings. 201

Chapter 14: Coaching Your Host. 225

Chapter 15: Hosting Successful In-Person and Online Events. 235

Chapter 16: The Power of One-on-One Selling. 253

Chapter 17: Sustaining Growth: The Fortune Is in the Follow-Up 267

Part 6: Building a Team or Organization: The How-To 285

Chapter 18: Attracting New Team Members: Recruiting and Sponsoring. 287

Chapter 19: Conducting Interviews. 313

Chapter 20: Sponsoring New People and Leading Teams 323

Chapter 21: Group Recruiting: Holding Opportunity Events. 343

Part 7: Operating and Managing a Successful Business 355

Chapter 22: Meeting and Communicating. 357

Chapter 23: Knowing Your Numbers and Managing Your Money Wisely 367

Part 8: The Parts of Ten 381

Chapter 24: Ten Benefits of Direct Sales 383

Chapter 25: Ten Mistakes to Avoid 389

Index. 395