Reconceptualizing English for International Business Contexts

Rezensionen / Stimmen

This book provides a detailed overview of the state of BELF use and training needs in a range of corporate settings in Bosnia, where international business faces complex political and economic challenges. Focus on the little-researched Global South is of particular interest in extending the range of BELF research. * Patricia Pullin, Freelance Trainer and Writer, Switzerland * Endorsing the BELF approach in the analysis of business communication in Bosnia and Herzegovina, this book provides direct insight into the current role of English worldwide and its presence in international business communication in the Southern European context. It will serve as a valuable resource for business practitioners, educators and researchers. * Amna Brdarevic-Celjo, International Burch University, Bosnia and Herzegovina * The authors draw thoughtful, well-written connections showing how different professionals can apply [the] data [in the book]. This ranges from instructing business English to developing language learning content and conducting further research. For those who are looking for a solid understanding in current business English or who work in developing content and/or instructing, this is a recommended read. * Tony Rusinak, Dalhousie University, Canada, IATEFL Voices 291 *