Dedication
Endorsements
Preface
Intro to WTF Management
WTF #1 - Facing the Brutal Facts
WTF #1 CHAPTER EXERCISE
WTF #2 - Execution Eats Strategy for Breakfast
WTF #2 CHAPTER EXERCISE
WTF #3 - If it ain't SMART, you're just camping out
WTF #3 CHAPTER EXERCISE
WTF #4 - No one has the authority to disappoint a customer
WTF #4 CHAPTER EXERCISE
WTF #5 - Poor Organization can cost you a lot of money
WTF #5 CHAPTER EXERCISE
WTF #6 - Core Values: If You Don't Mean It... Don't Bother
WTF #6 CHAPTER EXERCISE
WTF #7 - Spend more time on "Not Demotivating Employees"
WTF #7 CHAPTER EXERCISE
WTF #8 - All Leadership Styles are Right... Sometimes
WTF #8 CHAPTER EXERCISE
One Last Thought Before We Say Adieu
Bibliography
About the Author