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In the last few years, we have seen a meteoric rise of Chinese tech companies across the world. Alibaba stock price movements unnerved investors globally, venture capitalists searched for the next Meituan or Pinduoduo in Southeast Asia and Latin America, and of course, Tik Tok, the most popular content platform in the world today, originated from China. The founders of such companies are typically credited with the "tenacity to rough it out," the "courage to venture into the unknown," and the "vision to take their companies to new heights." However, the same can be said about Silicon Valley founders, or any successful entrepreneur. So, what gives Chinese founders and their companies the advantage in becoming multi-billion global enterprises? How does their leadership set strategies? How do they motivate their people? How do they move so fast and defend their turf in China's hyper-competitive tech market? When they expand overseas, how do they determine what they keep and what they need to let go of? And most importantly, what do these things mean to you as a competitor, investor, regulator, or even as an executive or customer of such companies?
Seeing the Unseen: Behind Chinese Tech Giants' Global Venturing answers these questions and delves into the fascinating world of Chinese logic that shapes how tech leaders make and implement decisions, many of which are seldom seen outside China.
In this book, you will gain an accurate, concise understanding of Chinese tech companies' reflections as they scale. You will understand the different generations of Chinese tech giants from Alibaba, Tencent, Baidu and Huawei to Pinduoduo, Meituan, ByteDance, Xiaomi and more.
In this Seeing the Unseen, the analysis behind the success and lessons learned is summarized into a unique framework that touches on People, Organization, and Product and Leadership (POP-Leadership). The book covers:
Chinese firms undertaking overseas ventures can challenge our thinking on global strategy and implementation. This book gives you a better understanding of these emergent players in the global arena.
GUOLI CHEN, PHD, is a Professor of Strategy at INSEAD, one of the world's top-ranking international business schools. He received his doctorate in strategic management from Pennsylvania State University and is an expert in China strategy, value innovation, strategic leadership, and corporate governance.
JIANGGAN LI is the Founder and CEO of Momentum Works, a Singapore-headquartered venture outfit that enables digital economy across emerging markets through insights, community, and ventures. Momentum Works counts some of the top tech entrepreneurs from China, Southeast Asia, and the United States as investors. Its subsidiary Momentum Academy has been entrusted by corporates, startups, and investors for actionable insights and immersive learning experiences.
Preface ix
Acknowledgments xi
About the Authors xiii
Introduction 1
Part I: Understanding Chinese Tech Companies
Chapter 1: The Shark versus the Crocodile 15
Chapter 2: Strategy and Tactics of Chinese Tech Companies 29
Chapter 3: Everyone Is Going Global 39
Part II: Pop- Leadership
Chapter 4: Leadership 47
Chapter 5: People 73
Chapter 6: Organization 101
Chapter 7: Product 123
Part III: Resteering the Wheel
Chapter 8: The Inflection Point 151
Chapter 9: The Global Chinese Community Fills the Gaps 161
Chapter 10: Connecting the Dots 185
Chapter 11: Cross- Pollination of Global Markets 199
Epilogue 217
Index 219
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