Social Media 101

100 ways to tap into social media for a more profitable business
In Social Media 101, social media expert and bloggerChris Brogan presents the best practices for growing the value ofyour social media and social networking marketing efforts. Broganhas spent two years researching what the best businesses are doingwith social media and how they're doing it. Now, he presents hisfindings in a single, comprehensive business guide to socialmedia.
You'll learn how to cultivate profitable online relationships,develop your brand, and drive meaningful business. Brogan shows youhow to build an effective blog or website for your business,monitor your online reputation and what people are saying aboutyour business online, and create new content to share with yourcustomers.
* Presents specific strategies, tactics, and tips to improve yourbusiness through improved social media and online marketing
* Looks at social media and the wider online universe from astrictly business perspective
If you aren't using the Internet and social media to market yourbusiness and stay in touch with your customers, you're alreadyfalling behind. The Social Media 100 gives you 100effective, proven strategies you need to succeed.