Serbia - Culture Smart!

Lara Zmukic grew up in Montenegro and Serbia, trained as an economist, and graduated from the Novi Sad Faculty of Economics in northern Serbia. In 1997 she moved to Great Britain, where she met and married her husband. Today she is the managing director of a media company specializing in the production and post-production of video content for a varied range of blue-chip clients, including the BBC, CNN, and Xerox. She divides her time between London, Belgrade, and Montenegro, where she still has many family connections.