For Strategic Management and Business Policy courses.
Class-tested approach to Strategy with new focus on environmental sustainability.
Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face the future consequences such as climate change, global warming and energy availability.
Aside from this text's new focus on sustainability, Wheelen and Hunger have updated many of their well-researched cases in the new edition.
Auflage
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Maße
Höhe: 254 mm
Breite: 203 mm
Gewicht
ISBN-13
978-0-13-609739-6 (9780136097396)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Part One: INTRODUCTION TO STRATEGIC MANAGEMENT AND BUSINESS POLICY
Chapter 1. Basic Concepts in Strategic Management
Chapter 2. Corporate Governance
Chapter 3. Ethics and Social Responsibility in Strategic Management
Part Two: SCANNING THE ENVIRONMENT
Chapter 4. Environmental Scanning & Industry Analysis
Chapter 5. Internal Scanning & Organizational Analysis
Part Three: STRATEGY FORMULATION
Chapter 6. Strategy Formulation: Situation Analysis & Business Strategy
Chapter 7. Strategy Formulation: Corporate Strategy
Chapter 8. Strategy Formulation: Functional Strategy & Strategic Choice
Part Four: STRATEGY IMPLEMENTATION AND CONTROL
Chapter 9. Strategy Implementation: Organizing for Action
Chapter 10. Strategy Implementation: Staffing & Directing
Chapter 11. Evaluation & Control
Part Five: INTRODUCTION TO CASE ANALYSIS
Chapter 12. Suggestions for Case Analysis
Part Six: WEB CHAPTERS: OTHER STRATEGIC ISSUES
Web Chapter A. Strategic Issues in Managing Technology & Innovation
Web Chapter B. Strategic Issues in Entrepreneurial Ventures & Small Businesses
Web Chapter C. Strategic Issues in Not-For-Profit Organizations
Part Seven: CASES IN STRATEGIC MANAGEMENT
Section A. Corporate Governance and Social Responsibility
Section B. Business Ethics
Section C. International Issues in Strategic Management
Section D. General Issues in Strategic Management
Section E. Mini Cases