This text presents in a clear and detailed way, a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the industry trend to perform product design and development in cross-functional teams.
Auflage
Sprache
Verlagsort
Verlagsgruppe
McGraw-Hill Education - Europe
Zielgruppe
Für höhere Schule und Studium
Editions-Typ
Illustrationen
Maße
Gewicht
ISBN-13
978-0-07-229647-1 (9780072296471)
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Schweitzer Klassifikation
Development processes and organizations; product planning; identifying customer needs; establishing product specifications; concept generation; concept selection; concept testing; product architecture; industrial design; design for manufacturing; prototyping; managing projects.
