Many books on allocating major corporate resources are written from just one viewpoint - be it finance, strategy or behavioural science. The author of this book argues that these important decisions have multi-functional facets and implications, and presents an integrated approach. Special features include detailed working examples, clear presentation of technical material, and the integration of finance decisions about "investing" with a strategic overview.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
Maße
Höhe: 229 mm
Breite: 152 mm
ISBN-13
978-0-631-14528-8 (9780631145288)
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Schweitzer Klassifikation
Investment appraisal - a theory of finance perspective; financial modelling in project appraisal and its relationship to the theory of corporate finance; financial investment appraisal in practice and influential accounting procedures; strategic analysis and corporate investment - an economic and marketing emphasis; towards integrating accounting into strategic analysis; towards integrating the theory of finance and strategic analysis; organizational behaviour and strategic investment decisions; integrating corporate strategy and organizational approaches to resource allocation; financial control in pluralistic organizations; some concluding thoughts.
