English for Business Communication is a short course for people in or preparing for work who need to improve their English in these key areas: socialising, telephoning, presenting, taking part in meetings and negotiating. With its modular approach it is easy to fit into any teaching programme. As the title suggests, the focus is on developing speaking skills in the contexts of day-to-day dealings with customers, clients and suppliers of services or goods. Great emphasis is also placed on developing listening skills. Integrated writing tasks are included where appropriate and reading comes in the form of informative texts on business communication skills and typical business documents such as faxes and letters. The course is in colour and accompanied by a Teacher's Book and a set of two Audio Cassettes or Audio CDs.
Rezensionen / Stimmen
'English for Business Communication is full of interesting and varied awareness-raising activities concerning both style and cultural differences.' BESIG Newsletter Winter 97/98 'It is a useful resource book, easily dipped into, and useful for either stimulating discussion, looking at the importance of style (i.e. formal, informal, direct, neutral, warm, distant etc, ), or presenting the language necessary for operating in the various skills areas. The format is traditional, although the subject is not, so it creates a feeling of security in students used to a prescriptive approach. Worth adding to the Business English shelf.' BESIG Newsletter Winter 97/98
Reihe
Auflage
Sprache
Verlagsort
Zielgruppe
Für den Englisch-Unterricht
Editions-Typ
Produkt-Hinweis
Illustrationen
Maße
Höhe: 246 mm
Breite: 190 mm
Dicke: 13 mm
Gewicht
ISBN-13
978-0-521-44620-4 (9780521446204)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Introduction; Module 1 Cultural diversity and socialising; Unit 1 Building a relationship; Welcoming visitors; Small talk, keeping the conversation going; Unit 2 Culture and environment; Cross-cultural understanding (1); Inviting and accepting or declining; Eating out; Module 2 Telephoning; Unit 3 Could I leave a message?; Preparing to make a telephone call; Receiving calls; Taking and leaving messages; Asking for and giving repetition; The secretarial barrier; Unit 4 Good to hear from you again; Cross-cultural communication on the telephone (1); Making arrangements; Changing arrangements; Ending a call; Unit 3 Unfortunately there's a problem... ; Cross-cultural communication on the telephone (2); Problem-solving on the telephone (1); Complaints; Module 3 Presentations; Unit 6 Planning and getting started; Presentation technique and preparation; The audience; Structure (1) The introduction; Unit 7 Image, impact and making an impression; Using visual aids: the general principles; Talking about the content of visual aids; Describing change