This book explores the role that talent intermediaries, including talent agents, talent managers and producers, play in packaging, marketing and selling screen media products, services and brands by constructing and positioning their clients and collaborators as indie-auteurs. Exploring several case-studies across a range of screen media during an era of media convergence, including American indie cinema, high-end television, music video, advertising and branded content, the book explores the strategies that talent intermediaries adopt and the industrial, cultural and social connotations and hierarchies that indie-auteurism as a promotional discourse and tool carries and reinforces. As a result, the book stakes out new ground that complicates popular ideas of indie-auteurs as highly autonomous and innovative filmmakers by exploring how this authorial discourse migrates between media and is constructed and reconfigured in relation to changing industrial and cultural contexts.
Rezensionen / Stimmen
"Although the idea of indie film authorship remains potent, it comes under intense scrutiny in The Talent Management of Indie Authorship. In this remarkable study, Andrew Stubbs-Lacy demonstrates compellingly how such authorship is painstakingly (re-)packaged and (re-)produced by talent intermediaries as they guide their clients' navigation of an increasingly converged media industries landscape." -- Yannis Tzioumakis, University of Liverpool (Author of American Independent Cinema) "Through his focus on talent managers and producers, Andrew Stubbs-Lacy offers a fresh take on the dynamic relationship between American independent film and the media industries since the 1980s. He skillfully illustrates how these intermediaries helped a range of writer-directors build and sustain their indie brand identities as they moved across different media forms." * Alisa Perren, Director of Center for Entertainment and Media Industries, University of Texas *
Sprache
Verlagsort
Zielgruppe
Produkt-Hinweis
Broschur/Paperback
Klebebindung
Illustrationen
22 black and white illustrations
Maße
Höhe: 234 mm
Breite: 156 mm
ISBN-13
978-1-4744-8265-3 (9781474482653)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Dr. Andrew Stubbs-Lacy is senior lecturer of Film Industries and Studies at Staffordshire University.
Autor*in
Senior LecturerStaffordshire University
Acknowledgements
Introduction
Chapter 1. Producing with Indie-Auteurs: The Coen Brothers and an indie periodisation
Chapter 2. Managing Indie-Auteurs in an Era of Media Convergence: Steve Golin, Propaganda Films and Anonymous Content
Chapter 3. Propaganda/Films: The indie-auteur and the legitimation of short-form production
Chapter 4. Packaging Indie-Auteur Television: The single-director model, cinematization and the pursuit of legitimacy
Chapter 5. Navigating Specialty Film's Decline and Disruption: Specialty film, studio blockbusters, and the maverick male myth
Chapter 6. Black Agents and Agency: Charles D. King, Macro and the talent management of Black indie-auteurs
Conclusion: The Migration of indie-auteurism and new directions
