This unique book provides a conceptual understanding of crisis management, amply supported by real-life examples. It contains valuable suggestions on how corporations can minimize post-crisis financial losses or damage their reputation. With its exhaustive coverage, balanced analysis and practical utility, this timely book will be invaluable for CEOs, financial risk managers, insurance professionals, and corporate planners. It will also interest business executives, researchers and students of mangement.
Auflage
Sprache
Verlagsort
Zielgruppe
Maße
Höhe: 216 mm
Breite: 140 mm
Gewicht
ISBN-13
978-0-7619-9454-1 (9780761994541)
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Schweitzer Klassifikation
Introduction
PART ONE: ENVIRONMENTAL MANAGEMENT
Environmental Management
Environmental Disaster Management
PART TWO: CORPORATE SOCIAL PERFORMANCE
Corporate Social Responsibility
Corporate Ethics
Corporate Ethics
Workplace Issues
PART THREE: PROTECTION AND IMAGE
Image, Reputation and Rumours
Product Boycotts and Product Recalls
Market Protection
Addressing the Problem of Piracy and Counterfeiting
PART FOUR: CRISIS MANAGEMENT
Corporate Risk Management
Crisis Response and Crisis Construct
Managing Crises