In a time of shrinking government support for academic research, this manual for academics and researchers on how to persuade private businesses to sponsor research projects and programmes will be most welcome. It includes practical, down-to-earth suggestions for locating an appropriate company, making the initial contact, negotiating a research grant and writing and reporting research results. As well as this, Get Funded! establishes a wider context of university-industry ethical concerns and makes the case for a true partnership between academia and business.
Sprache
Verlagsort
Zielgruppe
Maße
Höhe: 216 mm
Breite: 140 mm
Dicke: 18 mm
Gewicht
ISBN-13
978-0-8039-4441-1 (9780803944411)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
PART ONE: THE KEY TO IT ALL
A Personal Approach
PART TWO: AN INTRODUCTION TO THE CORPORATE ENVIRONMENT
Why Companies Support University Research
Criteria for Selecting a Company
The Industrial Research Environment
Some Lessons in Corporate Politics
PART THREE: STRATEGIES FOR SUCCESS
Where to Find Corporate Contacts
How to Make a First Contact
Company Visits
Making the Deal (as Painless as Possible)
Are You a Special Case?
PART FOUR: PROGRAMMATIC APPROACHES
How to Organize University-Industry Programs
Effective Research PR
An Industry Relations Service for Faculty
A Chapter for Administrators
PART FIVE: PAST AND FUTURE
Ethical and Historical Perspectives
Looking Ahead
