Contents:
- History: The history of women's (wrist) watches from the beginning of the 19th century and Abraham-Louis Breguet's watch for Napoleon's sister Caroline Murat until today
- Milestones: The most iconic watches for women: Cartier Baignoire and Tank, Rolex (Lady) Datejust, Bulgari Serpenti etc.
- Protagonists: The most influential and interesting women in the world of watches: Marie Antoinette, Mercedes Gleitze, Jeanne Toussaint, Jasmine Audemars, Chabi Nouri, Catherine Renier, Brynn Wallner, Cara Barrett
- Pop culture: Famous women and their watches (Jackie Kennedy, Serena Williams, Michelle Yeoh), special moments and stories (Rihanna's Jacob & Co at the 2023 Super Bowl halftime show, Lady Di's Cartier Tank), women's watches in movies (Cate Blanchett's IWC Mark XVIII in Ocean's Eight), Julie Kraulis (watch painter), watches in songs (Cardi B, Rolex, Bodak Yellow)
- style: A fashion guide for finding the perfect watch for a particular outfit or event, fashion and watch bloggers talk about their favourite watches