The pressures and demands of professionalism and commercialization have transformed Britain's sports. At the end of the 20th century sports have been packaged and marketed as mass entertainment for a national or even international audience. This volume explores different facets of this phenomenon.
Reihe
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Postgraduate and Undergraduate
Maße
Höhe: 215 mm
Breite: 146 mm
Gewicht
ISBN-13
978-0-7146-5086-9 (9780714650869)
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Schweitzer Klassifikation
Porter, Dilwyn; Smith, Adrian
Herausgeber*in
University of Southampton, UK
Reihen-Herausgeber
European Sport Management Quaterly
"the strength of this text is the richness of the accounts od each sport
