This is a comprehensive guide for the non-professional who must efficiently manage printing projects ranging from simple letterheads to complex reports. It includes frequently overlooked planning considerations. The language is understandable, not technical and the advice is practical. It is written from the perspective of the print buyer. It includes extensive illustrations, a comprehensive glossary and selected bibliography.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
illustrations, bibliography, index
Maße
Höhe: 230 mm
Breite: 150 mm
Gewicht
ISBN-13
978-0-471-89862-7 (9780471898627)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
Planning Production Specifications; Planning the Production Budget; Planning the Production Schedule; Writing and Editing Copy; Designing for Print; Selecting and Using Art; Art Sources; Typesetting Methods and Typographers; Getting Type Set; Preparing Mechanical Artwork; Image Assembly for the Press; Printing Methods and Printers; Paper and Ink; Finishing, Binding and Documenting the Job; Appendixes; Selected Bibliography; Glossary; Index.
