Dive into the captivating world of advertising and copywriting with this compelling book, showcasing over 200 award-winning black and white ads that revolutionized the trajectory of a humble single-store location, propelling it to unparalleled heights as the undisputed leader in its market. Embark on a journey of entrepreneurial insight and creative genius as the author shares their firsthand account building a thriving business through the power of compelling advertisements. Explore the strategies, techniques, and innovative approaches employed to captivate consumers and carve out a niche in a competitive market landscape. Whether you're an aspiring entrepreneur, seasoned marketer, or simply intrigued by the art of persuasion, this book offers invaluable lessons and inspiration gleaned from real-world success.
Sprache
Verlagsort
Produkt-Hinweis
Illustrationen
Maße
Höhe: 178 mm
Breite: 229 mm
Dicke: 15 mm
Gewicht
ISBN-13
979-8-3509-4695-6 (9798350946956)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Mike Perron, a debut author, brings a wealth of advertising expertise to his writing. Based in Arizona, he drew from his extensive industry experience to create "236 Different Ways To Write The Same Ad."
