This text examines the importance for how people communicate in an increasingly digital and networked information environment, and how these new media are transforming both human culture and commerce. The author describes both the influence of technology on human communication as well as how we make use of that technology. Numerous case studies and vignettes offer a real-world context for Pavlik's discussion of the new digital environment. It provides a guide to the new media landscape, covering everything from telecommunications, networked computing, telecommunications law, regulation and policy, to the cultural/commerical impact of emerging media technologies.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Illustrationen
Maße
Höhe: 235 mm
Breite: 178 mm
Gewicht
ISBN-13
978-0-205-16248-2 (9780205162482)
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Schweitzer Klassifikation
Autor*in
San Diego State University, USA
New media technology; historical perspectives; the technology, concepts and applications in cyberspace; masters of the universe; rewriting the editorial and creative process; marketing electronic publications; the legal and regulatory environment; social and cultural consequences; the future - the age of random access.
