Contents: Preface. A Short History of Newspapers. The Major Categories of Newspapers. The Big Ten of Newspaper Companies. The Three Titans: USA TODAY, The Wall Street Journal, and The New York Times. The Big World of Small Newspapers. The Table of Organization of a Daily Newspaper. Digging for the Truth and Creating a New Product Every Day: Writing Departments of a Newspaper. The Sunday Papers, Features, Comics, Syndication, and the Tabloids. A Close Look at the Associated Press and the News-Gathering Services. Rewarding Journalistic Excellence--The Pulitzers and Other Awards. Radical Revamps, Creative Changes, and the Visual View. All You Need to Know About Newspaper Operations and Production...for Now. Winning the Circulation War. Advertising: The Big Payoff for Newspapers. Newspaper Marketing and Promotion. Newspapers and New Media. The Newspaper Association of America and Other Newspaper Groups. Editor & Publisher and Other Journalism Publications. Deals, Trends, and Countertrends. The Case for Journalism School. Tips and Sage Advice on the Job Hunt.
