People today are constantly bombarded with a wide variety of visual images - from television, advertisements, billboards and the cinema, as well as more conventional forms of visual art. Faced with such a visual overload, how do we interpret these images? What causes us to respond emotionally to these pictures? And how does this response differ for visual devices such as close-ups, camera angles and flashbacks? Providing a foundation for answering these and other questions surrounding the debate over "visual literacy", this book takes readers through the four major conceptual levels of visual understanding: imparting visual literacy as a prerequisite for comprehending visual media; creating awareness of the general cognitive consequences of visual literacy; becoming alert to visual manipulation; and promoting aesthetic appreciation of the images seen.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Maße
Höhe: 229 mm
Breite: 152 mm
ISBN-13
978-0-8133-1667-3 (9780813316673)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
The interpretation of still images; the interpretation of film and television; general cognitive consequences of visual literacy; awareness of artistry and manipulation; conclusion - other questions, other "literacies".
