Founded during World War II, Harvard Business School's Advanced Management Program (AMP) originally concentrated on how best to utilize the capacities of business and the industrial sector to serve the extraordinary demands of a war time economy. Now, more than fifty years later, this exhausting 10-week boot camp (six days a week, fourteen hours a day) teaches an elite group of business executives how to thrive in the highly combative and competitive global marketplace. This book ushers readers into the inner sanctum of the AMP where they will learn substantial management lessons, including:
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
ISBN-13
978-0-00-711127-5 (9780007111275)
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Schweitzer Klassifikation
Mark Stevens is President of Mark Stevens & Company Inc. His company provides high level marketing strategies and develops marketing communication tools for such industry leaders as American Express, Smith Barney, Charles Schwab and IBM. His business column is nationally syndicated in the US and he has appeared frequently on television there, including Louis Rukeysers Business, CNN Business Report and CNBC. He lives in Beford, New York.
