The Business of Life is a unique collection of exceptionally informative, intellectually challenging and highly entertaining anecdotes, essays, ideologies and reflections.
Much about life, business and what Manning calls the business of life. Unique and transformative life stories. Great fun with how he came to sell many billions of dollars of goods and services, across three continents. Brain food, spy satellites, Toyotas, LG stuff, sacred water from the Holy Land, "holiday ice" to the Eskimos in the winter, tons of horse manure (really) and many other global brands ...
Some people collect stamps, memorabilia, music, dolls, cars, art, Zippo lighters, bottle caps,
Happy Meals, toys, rocks, bad habits... Manning collects people and stories. And wisdom from an experience-filled life, lived by his philosophies that guide everything he thinks, says, writes and does. "Life Is Not A Dress Rehearsal" and "A Life Without Passion Is A Life Not Worth Living" are omnipresent.
Witness Manning's clarity on the spellbinding complexity of success in life and business, as he takes a wrecking ball to many conventions and norms. Learn from and delight in his rich tapestry of knowledge and thought-provoking observations.
His command of the language is matched by his captivating expressiveness, making him a joy to read. Brace yourself for his refreshingly independent perspective.
This is a book unlike any other you will read! Guaranteed: you will not put this book down once you start reading it! And, best have a sense of humor...
Sprache
Produkt-Hinweis
Broschur/Paperback
Klebebindung
Maße
Höhe: 216 mm
Breite: 140 mm
Dicke: 7 mm
Gewicht
ISBN-13
979-8-8229-5252-2 (9798822952522)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Steven J. Manning is an internationally-known business leader, advisor, author, public speaker and broadcaster. He is a founder, CEO, Principal, General Manager and Board Member of a number of enterprises in the US and Europe. He is credited with the origination of prominent creative and empirical concepts, targeting data base concepts, media strategies, promotional concepts, incentive devices and channels, and decision-making predictive techniques. All those are widely used in the marketing world. Steve has been active in the digital world since the invention of commercial applications on the net.He has generated tens of billions of dollars in revenue in consumer products, services and consultative endeavors. In addition to successfully owned and operated enterprises, he has generated revenue for and has been a principal advisor to many major global brands in businesses including marketing, advertising, corporate governance and conflict resolution. Those include: CBS, Disney, DirectTV, Guthy Renker, IKEA, Provide Commerce, Kimberly-Clark, NBC, Netflix, WebMD, SONY, Telebrands, Time Warner, Toyota, LG, UMG, Milton Friedman University, as well as other Fortune 50 enterprises who do not want their advisors named publicly. His professional and personal relationships span the world. Those include captains of industry, world-renown educators, authors, thought-leaders and sports personalities. Steve writes and speaks extensively on pillars of success, economics, advertising, marketing, conflict resolution, writing, leadership, management, politics, social constructs, history, politics and more, to various audiences including professional groups and institutes of higher learning.
