Integrating I/T with the business, R.Berenbaum and T.J.Lincoln; exploiting I/T-the ceo sets the tone, G.Bauer; effective I/S policies and strategies in multi-divisional organizations, B.R.Edwards; linking I/T strategies to business objectives, M.D.Clark and D.Shorrock; planning for profit, B.K.Ward; managing successful applications, M.F.Parker; gearing I/T in the office to business needs, J.E.Smith; delivering I/S services effectively, I.W.L.Jones; securing vital I/T services, S.Davis; cost-justifying current use of I/T, T.J.Lincoln and D.Sharrock; demonstrating the I/S contribution, W.J.Amos.