This is a comprehensive account of the rise of NEC, over a period of more than 20 years. It studies its development into a corporation with 25 plants in 15 countries with a turnover of more than 2.7 million yen. Koji Kobayashi is the prime example of the managers who have rebuilt Japanese industry. His strategy helped develop NEC into one of the world's most significant post war businesses and the leader in the computer and communication markets. This book represents both a "case study" for other managers, and an illustration of the art of long term planning and its importance on strategy.
Reihe
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Maße
Höhe: 229 mm
Breite: 152 mm
Gewicht
ISBN-13
978-1-55786-277-8 (9781557862778)
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Schweitzer Klassifikation
Part 1 Initiating: assuming the presidency; from point to circle; the operating division as corporate engine; starting the zero defects movement. Part 2 Consolidating: entering the communications era; setting our sights; becoming a billion dollar company; decentralizing plant locations; building a global network. Part 3 Reviewing: management as learning; corporate "growth" "character" and "perpetuation"; technology and society; finite global resources and zero growth; launching operation quality. Part 4 Renewing: the realignment of the computer industry; yesterday the East, today the West, tomorrow...; quality before quantity; from advanced system to distributed network; the spirit of self help; managing transition; digital switching and C & C; building the C & C business; change is opportunity; the challenge of software development; fiber optic communications; exploring the frontiers of space; the growth of the semiconductor business; the emergence of the personal computer; the transformation of hom electronics; becoming a global corporation. Part 5 Integrating: the changing information-communications market; divergence and convergence of R & D.
