Get comfortable using Facebook to reconnect with old friends and loved ones, explore new interests, and express your views...instantly and safely! Don't just read about it: see it, hear it, with step-by-step video tutorials and valuable audio sidebars delivered through the free Web Edition that comes with every USING book. For the price of the book you get online access anywhere with a web connection--no books to carry, updated content, and the benefit of video and audio learning.
Learn Fast, Learn Easy, Using Web, Video, and Audio:
Show Me video walks through tasks you've just got to see
Tell Me More audio delivers insights straight from the experts
Sprache
Verlagsort
Verlagsgruppe
Maße
Höhe: 155 mm
Breite: 226 mm
Dicke: 18 mm
Gewicht
ISBN-13
978-0-7897-4524-8 (9780789745248)
Schweitzer Klassifikation
Kent Joshi has helped others understand the ever-changing digital world as an author, consultant, and university lecturer for more than two decades. Recently, he developed and released several social media and Web 2.0 projects, which successfully included Facebook as part of a larger, online presence.
He enjoys writing, public speaking, and volunteering. He holds a Bachelor of Science degree from the University of Utah and is pursuing his master's degree at Harvard. You can connect with him at www.facebook.com/AuthorKentJoshi.
Patrice-Anne Rutledge is the author of more than 30 books on business and technology, including Using Facebook, Using LinkedIn, and The Truth About Profiting from Social Networking, all from Pearson. As a social media expert, she is frequently quoted in major media outlets around the world, including CNN, Inc., Fox News, ABC News, MSN, and AOL.
Patrice is also the founder and principal of Pacific Ridge Media, a consulting and training firm that specializes in small business marketing, branding, and social media. You can learn more about Patrice's books and other projects on her author website (www.patricerutledge.com), her business website (www.pacificridgemedia.com), and her Facebook page (www.facebook.com/PacificRidgeMedia).
Introduction 1
Who Is This Book For? 1
Using This Book 2
Special Features 3
About the USING Web Edition 3
1 An Introduction to Facebook 5
The Facebook Phenomenon 5
A Tour of Facebook 7
What Does Facebook Offer? 8
2 Setting Up Your Facebook Account and Profile 11
Joining Facebook 11
Personalizing Your Profile 16
Managing and Downloading Your Account Information 42
3 Finding and Adding Friends 45
Finding and Adding Friends on Facebook 45
Inviting Friends Who Aren't on Facebook Yet 55
Searching for People on Facebook 56
Viewing and Accepting Friend Requests 59
Suggesting Friends 60
Removing Friends 61
4 Communicating with Your Friends 63
Sharing Content with Your Friends 63
Creating and Using Friend Lists 70
Communicating with Friends on Your Wall 74
Using Facebook Messages 77
Using Facebook Chat 89
5 Keeping Up to Date with Your Friends 97
Exploring Your Home Page 97
Exploring Your News Feed 99
Viewing Friendship Pages 101
Dealing with Fake Posts and Compromised Accounts 105
6 Safeguarding Your Information on Facebook 109
Understanding Facebook Privacy 109
Manage Access to Your Account 111
Changing Your Privacy Settings 111
7 Publishing Photos 125
Viewing Photos 125
Posting Photos 128
Changing and Sharing Photos 131
Creating and Organizing Albums 136
8 Publishing Videos 143
Viewing a Video 143
Uploading a Video 146
Editing Videos 154
9 Your Mobile Access to Facebook 159
What You Can Do with Facebook Mobile 59
Activating Facebook Mobile 160
Accessing Facebook Mobile Web 165
Sending Text Messages 166
Sending Photos and Videos from Your Cell Phone 167
Using a Custom Facebook Application for Your Phone 170
Using Facebook Places 173
10 Joining and Creating Groups 179
Understanding How Groups Work 179
Searching for and Joining Facebook Groups 181
Participating in Groups 183
Creating Facebook Groups 190
Administering Your Group 193
11 Joining and Creating Events 201
How Events Work 201
Searching for an Event 202
Participating in an Event 207
Creating Your Own Event 209
Viewing and Changing Your Event 211
12 Buying and Selling with Facebook Marketplace 217
Understanding Facebook Marketplace 217
Accessing Facebook Marketplace 218
Shopping on Marketplace 220
Posting Listings on Facebook Marketplace 224
Removing the Marketplace Application 232
13 Using Facebook Applications 233
Finding an Application 234
Working with Facebook Applications 238
14 Making Business Connections on Facebook 243
Understanding Facebook Pages for Businesses and Brands 243
Creating Facebook Pages 248
Adding Applications to Your Facebook Page 257
Using Facebook as a Page 260
Promoting Your Facebook Page 261
Index 267
