A step-by-step guide to the preparation of each section of a business plan, including mission and vision statements, market analysis, marketing plans and financial plans.
Auflage
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Maße
Höhe: 279 mm
Breite: 210 mm
Gewicht
ISBN-13
978-0-538-86987-4 (9780538869874)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
Part 1 Business-plan basics. Part 2 Writing the narrative: starting the narrative; vision and mission; company overview; product strategy; market analysis; marketing plan. Part 3 Completing your financial plan. Part 4 Executing your plan: presenting your plan; funding your plan.