The Kiwi Branding Edge book explores how New Zealand businesses are creating an edge with the New Zealand Made Kiwi trademark. This practical guide shows you how to create a market origin advantage for the products you make through the lens of 60+ businesses who are already doing so.
Reihe
Sprache
Verlagsort
Produkt-Hinweis
Broschur/Paperback
Klebebindung
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Maße
Höhe: 234 mm
Breite: 156 mm
Dicke: 10 mm
Gewicht
ISBN-13
978-0-473-49416-2 (9780473494162)
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