This text examines the competitive advantage for manufacturing and service companies achieveable through forging innovative relationships with suppliers. This text contains international examples and outlines methods, tools and techniques for managers to implement supplier development strategies. Cases include Marks & Spencer, Mercedes, Digital, Harley Davidson and Motorola.
Reihe
Sprache
Verlagsort
Verlagsgruppe
Pearson Education Limited
Zielgruppe
Für höhere Schule und Studium
Illustrationen
Maße
Höhe: 240 mm
Breite: 163 mm
Dicke: 23 mm
Gewicht
ISBN-13
978-0-273-60300-9 (9780273603009)
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