No areas of business today is more dynamic or faster changing than information technology. The sharp decline in the cost of computing and the parallel proliferation of information systems have dramatically transformed the use of IT in business and altered the terms of competition in entire industries. Radical change does not automatically run in productive directions, however. This new collection of "Harvard Business Review" articles alerts managers who are not technology specialists to the rewards and risks of IT and equips them to manage information systems. As Peter Drucker notes in his contribution, "The Coming of the New Organization", the new technology is the driving force in the fundamental reshaping of companies. The competent manager in the 1990s will understand the implications of "information-based" or "network" organizations, value-added partnerships, and electronic sales channels. The book shows managers and executives how to manage IT actively, not reactively, and gives numerous examples of ways to wring maximum results from the new technology.
No areas of business today is more dynamic or faster changing than information technology. The sharp decline in the cost of computing and the parallel proliferation of information systems have dramatically transformed the use of IT in business and altered the terms of competition in entire industries. Radical change does not automatically run in productive directions, however. This new collection of "Harvard Business Review" articles alerts managers who are not technology specialists to the rewards and risks of IT and equips them to manage information systems. As Peter Drucker notes in his contribution, "The Coming of the New Organization", the new technology is the driving force in the fundamental reshaping of companies. The competent manager in the 1990s will understand the implications of "information-based" or "network" organizations, value-added partnerships, and electronic sales channels. The book shows managers and executives how to manage IT actively, not reactively, and gives numerous examples of ways to wring maximum results from the new technology.
Sprache
Verlagsort
Verlagsgruppe
Harvard Business School Publishing
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Maße
Gewicht
ISBN-13
978-0-87584-242-4 (9780875842424)
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