A guide to finding the "strategic heartbeat" of a business and using that to determine which products and markets will provide optimum leverage to the company's strengths. The text also offers a plan for growth, using the competitors' own strategies against them by "changing the rules of play".
Reihe
Sprache
Verlagsort
Zielgruppe
Maße
Höhe: 245 mm
Breite: 170 mm
ISBN-13
978-0-7134-8371-0 (9780713483710)
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Schweitzer Klassifikation
