This volume offers a multidisciplinary approach to the problem of new product development, which takes into consideration the input of all departments of an organization. It covers project control and planning, risk management, team work, market research, goal setting and innovation.
Sprache
Verlagsort
Zielgruppe
Illustrationen
Maße
Höhe: 233 mm
Breite: 155 mm
Gewicht
ISBN-13
978-0-7494-1004-9 (9780749410049)
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