Solidify all the key concepts for the new 2014 syllabus. This fully comprehensive Study Guide helps learners focus on crucial concepts, reinforcing all the essential theory. Breaking down complex ideas into clear, manageable models, it provides a supportive framework for developing higher level comprehension. Fully supporting the new concept-based learning approach, detailed assessment support is integrated to help progress learners to higher attainment levels.
?Build complete confidence on all the key topics - fully comprehensive coverage of the new 2014 syllabus
?Cement understanding of complex ideas - focused approach simplifies complicated concepts
?Progress student achievement - clear frameworks deepen comprehension and develop higher level understanding
?Drive assessment confidence - integrated exam support clarifies the requirements and strengthens exam potential
?Engage learners in the concept-based approach - material is linked to real-world concepts, with exercises that build confident thinking skills
?Clear and accessible language supports EAL learners
About the series:
Reinforce student understanding of all the crucial subject material. Fully comprehensive and matched to the most recent syllabuses, these resources provide focused review of all important concepts, tangibly strengthening assessment potential.
Auflage
Sprache
Verlagsort
Zielgruppe
Für die Erwachsenenbildung
Editions-Typ
Illustrationen
Maße
Höhe: 297 mm
Breite: 210 mm
Dicke: 8 mm
Gewicht
ISBN-13
978-0-19-839282-8 (9780198392828)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Introduction and acknowledgements
"Quick start" guide
1.1: Introduction to business management
1.2: Types of organization
1.31.41.3: Organizational objectives
1.4: Stakeholders
1.5: The external environment
1.6: Growth and evolution
1.7: Organizational planning tools (HL only)
2.1: Functions and evolution of HR management
2.2: Organizational structure
2.3: Leadership and management
2.4: Motivation
2.5: Organizational culture
2.6: Industrial or employee relations (HL only)
3.1: Sources of finance
3.2: Cost and revenue
3.3: Break-even analysis
3.4: Final accounts (some HL only)
3.5: Profitability and liquidity ratio analysis
3.6: Efficiency analysis (HL only) (A02-A04)
3.7: Cash flow
3.8: Investment appraisal (some HL only)
3.9: Budgets (HL only)
4.1: The role of marketing
4.2: Marketing planning (including the four Ps)
4.3: Sales forecasting (HL only)
4.4: Market research
4.5: The four Ps (product, price, promotion and place)
4.6: The extended marketing mix of seven Ps (HL only)
4.7: International marketing (HL only)
4.8: E-commerce
5.1: The role of operations management
5.2: Production methods
5.3: Lean production and quality management (HL only)
5.4: Location analysis
5.5: Production planning (HL only)
5.6: Research and development (HL only)
5.7: Crisis management and contingency planning (HL only)
IB Learner profile activities: new lines of inquiry
6: External and internal assessment - guidance
IB Business Management practice questions with suggested answers
Further assessment guidance unit linking contexts to concepts and content for section CHL and SL paper 2
References and further reading
