Part I: Introduction: 1. The Concept of Strategy: Introduction and Objectives; The Role of Strategy in Success; A Framework for Analyzing Business Strategy; A Brief History of Business Strategy; The Distinction between Corporate and Business Strategy; Different Approaches to Strategy: Design versus Process; The Different Roles of Strategy within the Firm; The Role of Analysis in Strategy Formulation; Summary; Part II: Tools of Strategy Analysis: 2. Goals, Values, and Performance: Introduction and Objectives; Strategy as a Quest for Value; Applying the Principles of Value Creation to Strategic Management; Values, Mission, and Vision; Summary; 3. Analyzing the Industry Environment: Introduction and Objectives; From Environmental Analysis to Industry Analysis; The Determinants of Industry Profit: Demand and Competition; Analyzing Industry Attractiveness; Applying Industry Analysis; Defining Industries: What's the Relevant Market? Extending the Five Forces Framework; The External Sources of Competitive Advantage: Identifying Key Success Factors; Summary; 4. Intra-Industry Analysis: Introduction and Objectives; The Contribution of Game Theory; Competitor Analysis; Segementation Analysis; Strategic Groups; Summary; 5. Analyzing Resources and Capabilities: Introduction and Objectives; The Role of Resources and Capabilities in Strategy Formulation; The Resources of the Firm; Organizational Capabilities; Appraising the Profit-Earning Potential of Resources and Capabilities; Putting Resource and Capability Analysis to Work: A Practical Guide; Developing Resources and Capabilities; Summary; Appendix: The Contribution of Knowledge and Management; 6. Organization Structure and Management Systems: Introduction and Objectives; The Evolution of the Corporation; The Principles of Organizational Design; Hierarchy in Organizational Design; Applying the Principles to Designing Organizations; Alternative Structural Forms; Management Systems for Coordination and Control; Summary; Part III: The Analysis of Competitive Advantage: 7. The Nature and Sources of Competitive Advantage: Introduction and Objectives; The Emergence of Competitive Advantage; Sustaining Competitive Advantage; Competitive Advantage in Different Market Settings; Types of Competitive Advantage; Summary; 8. Cost Advantage: Introduction and Objectives; Economies of Experience; The Sources of Cost Advantage; Using the Value Chain to Analyze Costs; Managing Cost Cutting; Summary; 9. Differentiation Advantage: Introduction and Objectives; The Nature of Differentiation and Differentiation Advantage; Analyzing Differentiation: the Demand Side; Analyzing Differentiation: the Supply Side; Bringing it all Together: The Value Chain in Differentiation Analysis; Summary; Part IV: Business Strategies in Different Industry Contexts: 10. Industry Evolution: Introduction and Objectives; The Industry Life Cycle; Structure, Competition, and Success Factors Over the Life Cycle; (Part contents).