Manufacturing a quality product is no longer sufficient by itself to guarantee customer loyalty. Companies must consistently deliver their product when and where customers demand it at a reasonable price. "Global Logistics Management" provides students and managers with an accessible overview of logistics in a global setting. In order to keep readers with little or no knowledge of logistics focused on the topic, the book is written in a straightforward, uncomplicated way, and real-life examples from all over the world help put the theoretical points discussed into context. "Global Logistics Management" will help provide present and future business leaders with the knowledge and skills necessary to turn their corporate logistics activities into a source of sustainable competitive advantage.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
Maße
Höhe: 244 mm
Breite: 172 mm
Gewicht
ISBN-13
978-1-55786-882-4 (9781557868824)
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Schweitzer Klassifikation
Part I Introduction to logistics: logistics - the historical perspective; logistics - the modern perspective; components of a logistics system; the role of logistics in the organization; logistics as a source of competitive advantage; why is management interest in logistics growing?; trends in global trade; customers are demanding greater value; transportation privatization and liberalization; environmental concerns; changing view of inventory; continuing advances in information technology; electronic commerce; logistics in the global organization; conceptual model and statement of purpose; part summary; questions for review. Part II Logistics in the organization: introduction; the marketing/logistics partnership; marketing and logistics channels; alternative channel structures; why do channels develop?; channel flows; designing effective channels; environmental issues; marketing issues; channel management issues; formal and informal channel relationships; domestic versus global channels; future trends in channel structures; managing the logistics system; trade-off analysis; enhancing corporate profitability with logistics; part summary; questions for review. Part III Customer service; introduction; what is customer service?; elements of customer service; customer service in a global setting; how much service should be offered?; barriers to quality customer service; controllable factors; uncontrollable factors; improving customer service performance; the consequences of poor customer service; improving customer service in comparison to its costs; customer service and the internal customer; part summary; study questions. Part IV Inventory management: introduction; inventory and customer service; purposes of inventory; types of inventory; objectives of inventory management; inventory costs; managing inventory costs; classic inventory models; economic order quantity (EOQ) model; modifications to the basic EOQ model; model limitations; fixed order point/fixed order quantity model; fixed order interval model; safety stock requirements; inventory management - signs of trouble; improving inventory management; materials requirements planning (MRP); distribution resource planning (DRP); just-in-time (JIT) inventory management; basic tenets of JIT; advantages of JIT; disadvantages of JIT; JIT II/vendor managed inventory (VMI); integrated inventory management - DRP, MRP, and JIT; inventory management in a global market; part summary; study questions. Part V Global transportation systems: introduction; the fives modes of transportation; rail; road transport (Part Contents).
