This book offers a new look at the economic forces through network economies that are behind the formation of strategic alliances in globally operating biotech-pharma industries.This book presents an application of network economics to the formation of alliances in the global biotech-pharma industry. The economic framework analysis provides insights under which firms create hybrid governance forms, integrate strategy and economics into a more holistic perspective on network strategy. It uses a methodological framework to show the inherent structural and strategic factors that facilitate alliance formation in the healthcare industry covering the leading regions (North America, Europe and Asia).
Sprache
Verlagsort
Basingstoke
Großbritannien
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Maße
Höhe: 216 mm
Breite: 138 mm
ISBN-13
978-0-230-21557-3 (9780230215573)
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Schweitzer Klassifikation
HANS WERNER-GOTTINGER is Director of STRATEC, Germany. He has been visiting professor in the US, England and Japan. His research interests are in industrial and resource economics, and he has widely advised and published in these areas.
Preface; Strategic Alliances, Mergers and Acquisitions; Essentials for Alliance Formation; The Science and Technology Base of the Biotech Industry; Alliances in the Biotech Industry: An Industry Study of Network Economies; Collaboration Intensity of Biotech-Pharma Companies: An Empirical Perspective; Biotech-Pharma Industries in Europe; Emerging Biotech-Pharma Industry in Asia; Epilogue.