Unlike most books about CSR or business ethics, this little book does not present "one best way" for managing CSR, nor exhort corporations "to do good". Instead, it explores the paradoxical and pluralistic nature of CSR and the underlying drivers of this nature. It gives researchers a map to advance in the complex academic landscape of CSR, and practitioners a solid synthesis of what is known and less known about CSR. SAGE's 'A Very Short, Fairly Interesting and Reasonably Cheap Book About' series shies away from the sterility of conventional textbooks, offering students an informal and accessible overview of the field that questions and challenges the traditional literature.
Reihe
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Sprache
Verlagsort
Zielgruppe
Für höhere Schule und Studium
ISBN-13
978-1-4739-2668-4 (9781473926684)
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Schweitzer Klassifikation
Introduction - A New Spirit of Capitalism? Genesis of Corporate Social Responsibility Drivers of Corporate Social Responsibility Theoretical Foundations for Corporate Social Responsibility Measuring Corporate Social Responsibility The Business Case for Corporate Social Responsibility The Practitioners of Corporate Social Responsibility Current Challenges for Corporate Social Responsibility Conclusion - From the 'End of CSR' to CSR's eternel retour?
