To succeed in today's market-place requires highly-effective managers with a wide range of competencies. Business planning is one of these essential skills. In fact, as more and more large organizations are streamlined into developed business units the need for planning becomes increasingly critical. This text identifies the seven keys to business planning, guiding the reader through seven steps to producing their own plan. It is presented in a double-page format so that diagrams, quick reminders and charts appear on the right-hand side and the relevant "reader-bite" style text is on the left-hand side, helping to speed understanding and implementation.
Sprache
Verlagsort
Verlagsgruppe
McGraw-Hill Education - Europe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
ISBN-13
978-0-07-707845-4 (9780077078454)
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Schweitzer Klassifikation
Introduction.The Business Planning Process.The Seven Keys.Preliminary Step: Determining the Purpose of Your Business Plan.Step 1 Defining Your Business.Step 2 Future Thinking.Step 3 Developing Your Plan.Step 4 Challenging Your Plan.Step 5 Writing Your Plan.Step 6 Presenting Your Plan.Step 7 Implementation and Review.Step 8 Business Planning Performance Pay.