PART I: THE CONTEXT: HERITAGE PRACTICES IN TODAY'S EUROPE.- Chapter 1: Experiencing the Past: Introduction to Experience, Strategies, Authenticity and Branding; Linde Egberts.- Chapter 2: Creating a Shared Past? Europe and the Frankish Heritage in One of its Heartlands: Alsace; Linde Egberts.- Chapter 3: Battlefield of Histories: Competition over Authenticity and Heritage in an Urban Region in Eastern Netherlands; Linde Egberts.- PART II: REVIVAL TOOLS.- Chapter 4: Strategies for a Heritage Revival in the Digital Age; Jasper Visser.- Chapter 5: Using Games to Mediate History; Connie Veugen.- Chapter 6: "This is Clearly Bullshit": Some Views about History on Television; Mijke Pol.- Chapter 7: Lost Cities, Exotic Travel and Digging up the World: Historical Feature Films as a Means of Enhancing Appreciation of our Archaeological Heritage; Nina Schucker and Jan van Helt.- Chapter 8: When the Past Comes to Life: Historical Reenactment; Peter van der Plaetsen.- Chapter 9: Visualisation ofPlace and Landscape; Joske Houtkamp, Arnoud de Boer and Henk Kramer.- Chapter 10: From Preservation to Managing Change: Using Spatial Development as a Heritage Revival Tool; Felix van Veldhoven.- Chapter 11: Europe is a Journey: The European Cultural Route as an Instrument for Heritage Revival; Minke Walda.- PART III: CONCEPTS.- Chapter 12: Conceptual Fuel for Reviving the Past: Creating a Heritage Revival in Today's Europe; Linde Egberts.