Succeeding with Change: Implementing Action-Driven Strategies

This strategy book, rather than focusing on the theory of what strategy is, what it can do and so on, actually gets to grips with how to implement strategies and use them to make things happen. Many organizations get trapped into talking about what they are going to do and what they want to achieve without applying their knowledge and skills to make the necessary changes. "Succeeding with Change" brings fundamental guidance on each stage of making a strategy work - who takes responsibility, how to communicate change, building teams and leaders. With a 14-step framework, this text offers far-reaching support to senior managers and shows how to make changes successfully.